• Skip to primary navigation
  • Skip to main content
Jason Larsen

Jason Larsen

Operations, Strategy, Marketing Executive for Hire

  • Home
  • About
  • Now
  • LinkedIn
  • X / Twitter
  • Contact
  • Show Search
Hide Search
Jason Larsen

Hi… I’m Jason

I help Direct Primary Care businesses start and flourish.

I’m working on this website right now…

Thanks for your patience. It’s April 26, 2025, and I’m trying to get some things cleaned up.


Direct Primary Care

I recently left my role as Co-owner and CEO of Assurance Healthcare & Counseling Center in Yakima, WA – a Direct Primary Care clinic (the 2nd largest in WA State).

Assurance Healthcare opened its doors in January 2014, making it one of the first 250 or so DPC clinics around the nation.

I’m currently working on a book and course for physicians who want to open their own direct primary care practice.

Interested in starting your own DPC or know someone who is? I’d love to hear from you.

Marketing & Web Maintenance

If you have a product or service that could make someone’s life better, then they deserve to hear about it.

I love thinking through the strategy of connecting people to a product or service. Everything from branding, messaging, and marketing your product on your website and in marketing materials.

I’m also a bit of a tech nerd and enjoy the technical side of building websites. For references, look at the “portfolio” section below.

I currently have room for two more exclusive web and marketing clients. For more information on hiring me, click here.

Music

In my high school and college undergraduate life, I spent a LOT of time playing and studying music.

I recently (September of 2024) started dedicating a bit more time to music in my life.

I don’t have anything to share with you yet, will reluctantly put something online for the few who might be interested to hear.

If you’re dying to know what I’m up to musically, reach out to me.


RESUME & PRevious work Experience

If you’re really interested in my resume, please reach out to me.

The majority of my work and specialty is in understanding the direct care space (health clinics that bill patients directly rather than via insurance companies).

I excel in operations, strategy, data analytics and marketing. I can do sales, but get burned out quickly. I’m not a maintainer, I’m more of a builder.

If you know the StrengthsFinder test, my top strengths are:

  • Adaptability
  • Strategic
  • Ideation
  • Empathy
  • Positivity

Portfolio

I hope to build out this portfolio someday, I just haven’t taken the time.

If you really want to know the work that I’ve done, you can look through the website at assurancehealth.org – pretty much everything on that site I have written or built (apart from a couple blog posts that someone else wrote and then I approved).

I have a lot of websites that are probably out of date, but here’s a few you can check out if you’re curious of my style and abilities…

  • relichealth.com
  • frankbenefits.com
  • jocelynlarsen.com
Coming Soon

About Me: An Honest Look

My about page (link below) is an attempt at giving someone a true picture of what it’s like to work alongside me. I’d like to think that there’s more humor and joy than what’s written on the page, but maybe I am more of the serious type.

If anything, I listen MUCH more than I talk, so writing and talking about myself is truly an exercise.

If you’re reading this, I truly hope we get the chance to meet. I really enjoy getting to know and working with people.

About Jason Larsen

Jason Larsen

Copyright © 2025 · Jason Larsen · All Rights Reserved